Facebook & Exchange
Social networking is a place for exchanging anything you can imagine, from cars to clothes. Facebook has many pages that link back to the basic exchange of goods over the internet bringing many different groups of people together.

Exchanging online can either be between friends, cultural groups or pages, and can vary from product to product. Just like anything else, exchange is a construct of many aspects influencing the way items can be brought or who can buy these items. “Taste is culturally constructed” (Kuttainan, 2015) For example, with different people, come different reasons for purchasing an item. Some may want an item for sentimental reasons or to add to a collection, but whatever that reason is, the buyer or seller has constructed in their minds the reasons they either want to sell or buy this item. Especially online, users tend to become more brazen with their want and needs and construct an online profile that would aid in the purchase of an item.
In this new technological age, it has become more clear that Social networking is become a necessity in everyone’s everyday lives. In today’s society everyone is concerned with exchanging as many things as possible on a social networking site that it is becoming more popular than ever before. Users exchange comments, photos, shared items and pages in order to create a more influential online profile of themselves. “In matters of food consumption we are at the same time driven and constrained by biological necessity and socio-cultural factors.”(Atkins and Bowler, 2001)
Exchange means many different things whether personally, socially or product exchange, but it is one thing many online users rely on to boost their online status. Facebook is one of the main playgrounds for exchanges to take place and with mutual friends liking an exchange page the chances of other users catching onto that page is extremely high.
This link shows the advertisement for an online exchange website
https://www.youtube.com/watch?v=PXtd4u-YVRA
Reference List
Atkins, P. and Bowler, I. (2001). FOOD IN SOCIETY. New York: Oxford University Press, p.273.
DiPietro, J. (2010). Facebook for Businesses Demystified. [online] Domesticating IT. Available at: http://www.domesticatingit.com/facebook-for-businesses-demystified/ [Accessed 18 Sep. 2015].
Kuttainan, V. (2015). Food Networks.
Atkins, P. and Bowler, I. (2001). FOOD IN SOCIETY. New York: Oxford University Press, p.273.
DiPietro, J. (2010). Facebook for Businesses Demystified. [online] Domesticating IT. Available at: http://www.domesticatingit.com/facebook-for-businesses-demystified/ [Accessed 18 Sep. 2015].
Kuttainan, V. (2015). Food Networks.
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